Power On Your B2B SaaS

Growth Engine

Savvy Moves generates and captures demand through paid media as part of your GTM initiatives, leveraging B2B SaaS-specific playbooks, processes, and expertise.

Trusted by Fast Growing SaaS Companies

The PROBLEM

What Keeps SaaS Marketing Leaders Up at Night...

We know paid media can be a tough nut to crack. Let’s look at the common hurdles SaaS marketing leaders like you encounter.

Solutions

Limited in-house paid media expertise

You lack the internal resources and expertise needed to run revenue driven paid media programs.

Regular Agencies Fall Short for B2B SaaS

Your agency use B2C tactics and aren’t proactive—missing B2B SaaS needs.

Generating on-ICP leads that turn into Revenue

Understanding exactly which activities are driving results can be difficult, especially with multiple channels and long sales cycles involved.

Tracking the True Impact of Paid Media Campaigns

Measuring how paid media contributes to revenue is tough, especially with complex customer journeys and many touchpoints.

Our Services to drive and capture demand

What We Do for B2B SaaS 

Paid Search & Paid Social 

Drive Pipeline Growth with Paid Media

We generate and capture demand across key platforms like Google Ads, LinkedIn Ads, Meta Ads, Capterra and Reddit. Using our hypothesis-driven approach and SaaS frameworks, we ensure your media budget drives pipeline revenue—not just leads.

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Data & Analytics

Tracking and Attribution

Attribution in B2B SaaS is tough. We establish a solid foundation with accurate tracking and reporting, enabling SaaS companies to make informed, data-driven decisions that optimize their GTM strategies and drive ROI.

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Ad Creatives for b2b SaaS

Ad Creatives and Copy for B2B SaaS

Your B2B SaaS ads have to work harder. When ads are seen as “creative,” B2B decision-makers are 40% more likely to consider your product. Our creatives crafts crisp, on-point ads that stick and drive results.

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Case Study: How We Helped Juni Scale their Paid Demand Gen with a 193% Increase in Active Customers

Methodology

Building & scaling predictable growth

Strategy and execution designed to drive customer generation

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2.

Define Strategy

We develop a comprehensive multi- channel strategy to target and convert your best target buyer.  
4.

Analysis & Reporting

We analyse and optimise campaigns through hypothesis testing. We provide insights tailored to your marketing objective 
1.

Business Analysis

We examine your ICP, personas, and ecosystem for customer insights, and also audit your current setup, ad platforms, and CRM for growth opportunities.
2.

Define Strategy

We develop a comprehensive multi- channel strategy to target and convert your best target buyer.  
3.

Setup & Launch

We build strong tracking and data foundations in order to optimize the ad platform based on your CRM data. 
4.

Analysis & Reporting

We analyse and optimise campaigns through hypothesis testing. We provide insights tailored to your marketing objective 
5.

Optimise & Scale

Based on your CRM data we optimise and scale your campaign initiatives to drive qualitative leads and MRR.  
Rémon de Muijnck photo

“We leverage your CRM data to optimize paid media channels, effectively targeting your ICP that mirror your existing customers and focusing on the prospects most likely to convert.”

Rémon de Muijnck

SaaS Strategist - Co-founder Savvy Moves

Get to Know Savvy: Your FAQs Addressed

Can't find what you're looking for? Please don't hesitate to reach out!

What services do you provide?

Savvy Moves offers targeted Paid Media campaigns via Google Ads, LinkedIn Ads and Meta Ads. Data & Analytics services for actionable marketing insights, and Marketing Automation to streamline your routine tasks, saving time and increasing efficiency.

Who will be working on my account?

Either Remon or Marc, our two experienced founders, will be your contact for campaign management. Together, we'll discuss campaign optimization.

How do you measure campaign success?

Success measurement at Savvy Moves is data-driven and based on data in your CRM. We focus on relevant KPIs such as acquisition costs, MRR/ARR, MQL’s/SQL’s, Clients, Lifetime value. Regular performance reports provide insights into your campaign's effectiveness and guide strategy tweaks.

Do you offer standalone services?

Absolutely, we do. We provide a range of standalone services tailored to your needs, including Tracking implementation, Ad Creatives, and Marketing Automation. Please contact us to determine the best solutions for your business.

How does the contract and billing process work?

We initiate all partnerships with a minimum six-month commitment. This period allows us to gather enough data for meaningful analysis and conclusions. After this initial period, you can choose to cancel on a monthly basis, and billing will occur retrospectively each month.

How do you communicate with us?

We prefer Slack for communication and Asana for project management. We start with weekly meetings during onboarding for better team alignment, then shift to bi-weekly and monthly 60-minute sessions to review performance and discuss new campaigns.

What ad channels are included in the Paid Media service?

Our Paid Media management services include the following ad channels: Google Ads, Display Ads, Video Ads (YouTube), LinkedIn Ads, Facebook & Instagram Ads and Capterra. If you're interested in a specific channel not listed here, please let us know. We'll do our best to accommodate your needs.

When can I expect to see results?

Understanding when you'll see improvements involves many variables, making it tough to provide an immediate timeline. For us to give you a personal and accurate prediction, we need to understand the complete picture of your situation. By fostering openness, backing our expectations with comprehensive research, and truly understanding your unique circumstances, we can provide you with a timeline tailored to your needs."

Let's Talk Growth!

Lets talk about your business and challenges and let us help you drive pipeline growth and MRR
Schedule a free Consultation
Feel free to contact us anytime, anywhere
marc@savvy-moves.com
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